Class overview :
What most people don’t realise is that by October 2011 it has amassed 50 million users. The internet marketing potential for Google+ is evident. It also offers a number of opportunities that some platforms don’t, specifically in respect of search engine optimisation (tips you’ll be shown on this course).
Class goals :
Our Google+ course is designed to introduce you to this latest of major social media platforms and demonstrate it’s features and benefits in such a way that they are specifically aimed at use within your organisation. We’ll show you why “Circles” can be so important and how Google+ let’s you interact and be seen in a way that few other channels have to this point.
You’ll learn about the “Sparks” function and how it can be used to drive new sources of targeted contacts to your website, why “Hangouts” mean instant opportunities and how Google has picked the best of business connectivity tools from its rivals and adapted them in a way that their impact can be significant.
Content of Google+ Training
- An introduction to Google+
- Why does it have commercial potential?
- The ground rules; the major do’s and don’t about creating your Google+ presence
- How it works – the basics
- How it works – the advanced and little known features
- Etiquette on Google+
- Security on Google+ and avoiding the pitfalls
- Getting your message across on Google+
- Building your brand on Google+
- Connecting and research with Google+
- Driving visitors to your website through Google+
- Enhancing your Google+ activity
- Direct communication within your Google+ Circles and Huddles
- Deploying within an organisation across employees
- Direct benefits to your website
- Google+ and legal implications
- Your competitors on Google+
- Using Google+ as a research tool
- The sector in which you operate and Google+ trends
Onze voordelen :
- Type of training: Inter-company, intra-company and individual
- 100% flexible & personalised training : You choose the place, the dates and the training program
- Offer request : Response within 24 hours
- 50% discount for SME’s from Brussels-Capital Region
- Free parking, lunch & drinks
- Free use of our Digital Competence Centre: Manuals, courses, exercises, …
PIXYSTREE SCS
Rue Beeckmans, 53
1180 Bruxelles
Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com