Class overview :
This session has a unique social media approach, for B2B professionals aiming to improve communication and increase brand awareness, reputation and community. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.
Class goals :
- How to make your brand and B2B products / services more visible in search and through social networks
- How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
- How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
- How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
Content of Social Media for Business to Business
We prepare all our social media trainings based on client’s objectives
- Ideas to get your B2B social media plans started
- Choosing the platforms and devising a strategy
- LinkedIn: Making relevant connections & building a powerful network
- Integrating Social Media into Your Marketing Plan. Case studies
- Twitter & Facebook Marketing
- Business blogging
- Online video for B2B: products, services, reputation and brand promotion (tool, resources and techniques)
- Email marketing
Onze voordelen :
- Type of training: Inter-company, intra-company and individual
- 100% flexible & personalised training : You choose the place, the dates and the training program
- Offer request : Response within 24 hours
- 50% discount for SME’s from Brussels-Capital Region
- Free parking, lunch & drinks
- Free use of our Digital Competence Centre: Manuals, courses, exercises, …
Rue Beeckmans, 53
Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : firstname.lastname@example.org