Tag Archives: Social media

Training Introduction to Social Media Training – 2 days

Class overview :

This Introduction to Social Media training class is an overview class targeting managers and decision makers. The course addresses what social media is and how businesses can use it. Unlike other social media courses, we do not try to convince you that you must be using social media. Rather, this social media course gives you the tools and knowledge you need to make that decision for yourself. The class introduces social media sites such as Facebook, Twitter, LinkedIn, YouTube, and Google+, and social media tools such as blogs and wikis.

Class goals :

Continue reading Training Introduction to Social Media Training – 2 days

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Training Social Media for Technology Products – 1 day

Class overview :

This session has a unique social media approach, for companies aiming to promote a technology product. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks for your business.

Class goals :

  • How to make your brand /product  more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with people in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage promotions blending online and offline activities.

Content of Social Media for Technology Products

Continue reading Training Social Media for Technology Products – 1 day

Training Social Media for Business Networking – 1 day

Class overview :

This session has a unique social media approach (in plain English), for business professionals, aiming to use social media to strategically connect with other people, build a solid reputation and long term business relationships. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Class goals :

  • How to make your personal brand and services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms to achieve results & enhance your online brand reputation.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage your reputation blending online and offline activities.

Content of Social Media for Business Networking

We prepare all our social media trainings based on client’s objectives

  • Ideas to get your social media plans started
  • Choosing the platforms and devising a strategy
  • LinkedIn: Making relevant connections & building a powerful network
  • LinkedIn top features to leverage business connections
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing
  • Business blogging
  • Online video for business networking and personal brand reputation (tool, resources and techniques)
  • Email marketing
  • How to make your personal brand and services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms to achieve results & enhance your online brand reputation.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage your reputation blending online and offline activities.
Social Media for Business Networking
Training Social Media for Business Networking

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS
Rue Beeckmans, 53
1180 Bruxelles
Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com
http://www.pixystree.com

Training Social Media for Recruitment – 1 day

Class overview :

This session has a unique social media approach, for professionals in the recruitment field, aiming to use social media to recruit for talent, build brand awareness, reputation and a solid community. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Class goals :

  • How to make your brand and recruitment services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage reputation blending online and offline activities.

Content of Social Media for Recruitment

We prepare all our social media trainings based on client’s objectives

  • Ideas to get your social media plans started
  • Choosing the platforms and devising a strategy
  • LinkedIn: Making relevant connections & building a powerful network
  • LinkedIn features for recruiters
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing
  • Business blogging
  • Online video for Recruitment companies: services, reputation  and brand promotion (tool, resources and techniques)
  • Email marketing
  • How to make your brand and recruitment services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage reputation blending online and offline activities.
Social Media for Recruitment
Training Social Media for Recruitment

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

Training Social Media for Business to Business – 1 day

Class overview :

This session has a unique social media approach, for B2B professionals aiming to improve communication and increase brand awareness, reputation and community. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Class goals :

  • How to make your brand and B2B products / services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.

Content of Social Media for Business to Business

We prepare all our social media trainings based on client’s objectives

  • Ideas to get your B2B social media plans started
  • Choosing the platforms and devising a strategy
  • LinkedIn: Making relevant connections & building a powerful network
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing
  • Business blogging
  • Online video for B2B: products, services, reputation  and brand promotion (tool, resources and techniques)
  • Email marketing
Social Media for Business to Business
Training Social Media for Business to Business

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

Training Twitter Training – 1 day

Class overview :

Twitter is widely acknowledged to be the fastest growing social media tool in the world. Growth, per month, has been estimated to be in excess of 1,000% in some months.

Class goals :

Harnessing the power of Twitter to build your brand awareness, drive sales and promote your company is something that most self respecting businesses now accept as being an opportunity they should not miss.

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Twitter is particularly powerful in its ability to promote a product or service to a previously untapped market. Its search engine means you can promote your brand in such a way that it will be seen by users you would have never otherwise had the opportunity to show your company to. It is exceptionally good at connecting with new customers.

Content of Twitter Training

  • An introduction to Social Media and Twitter in particular
  • What is Twitter and why has it become the phenomenon it has
  • Twitter and harnessing the ability of ‘immediate’ communication
  • The ground rules; the major do’s and don’t about creating a business profile on Twitter.
  • How it works – the basics
  • How it works – the advanced and little known features
  • Etiquette on Twitter
  • Who to follow and why
  • Establishing and keeping followers
  • Using Twitter to build your brand
  • Tweeting style and tailoring it to your company
  • Driving visitors to your website through Twitter
  • Changing followers behaviour through Twitter
  • Direct communication with your followers
  • Generating leads through Twitter for offline follow-up
  • Essential third party tools and applications
  • Twitter and legal implications
  • Your company on Twitter
  • Your competitors on Twitter
  • The sector in which you operate and Twitter trends
  • Achieving your company/organisation goals on Twitter
Twitter Training
Training Twitter Training

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

Social Media Revolution 2015: Facebook tops Google?

Social Media Revolution 2015: Facebook tops Google?

Social media marketing refers to the process of gaining website traffic or attention through social media sites.
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself.[citation needed] Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media.

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PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

The Social Media Revolution 2015: what to now for marketing?

Were you aware that over half of the world’s population is under 30 years old, and that 96% of Millenials have joined a social network? Did you know that, if Facebook were a nation, it would be the third largest in the world? Well, now you do.

cropped-bandeau-pixystree-training-center-in-brussels.jpg

 

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

Training Ethical Hacker – 5 days

Class overview :

This program  prepares individuals in the specific network security discipline of Ethical Hacking from a vendor-neutral perspective. An Ethical Hacker is a skilled professional who understands and knows how to look for the weaknesses and vulnerabilities in target systems and uses the same knowledge and tools as a malicious hacker.

Class goals :

• Developing the hacker’s mind. • Network surveying. • Port scanning. • System identification/OS fingerprinting. • Vulnerability research and verification. • Service identification. • Internet application testing. • Document grinding. • Recognizing security issues within an organization. • Performing legal assessments on remote/foreign networks. • Examining an organization for weaknesses as through the eyes of an industrial spy or a competitor. • Implementing the right tools for each task of the Methodology • Competitive Intelligence. • Exploiting vulnerabilities remotely. • Examining appropriate countermeasures to thwart malicious hacking.

Content of Ethical Hacker

This class will immerse the student into an interactive environment where they will be shown how to scan, test, and secure their own systems. The lab-intensive environment gives each student in-depth knowledge and practical experience with the current essential security systems. Students will begin by understanding how perimeter defenses work and then be led into scanning and attacking their own networks. Students then learn how intruders escalate privileges and what steps can be taken to secure a system. Students will also learn about intrusion detection, policy creation, social engineering, open source intelligence, incident handling, and log interpretation.

Ethical Hacker
Training Ethical Hacker

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

This program  prepares individuals in the specific network security discipline of Ethical Hacking from a vendor-neutral perspective. An Ethical Hacker is a skilled professional who understands and knows how to look for the weaknesses and vulnerabilities in target systems and uses the same knowledge and tools as a malicious hacker.