Tag Archives: web

Training WordPress Training – 3 days

Class overview :

In this WordPress training class, you will start with the basics of setting up WordPress and learn how to create and maintain a successful WordPress site.

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Class goals :

  • Learn how to get started with WordPress, create new content, and import existing content.
  • Learn to change what appears on a home page, blog post, and more.
  • Learn to handle media uploads, audio/video players, and podcasting.
  • Learn to create themes, widgets, and plugins.
  • Learn to publish, move, maintain, and secure your WordPress sites.

Content of WordPress Training

Continue reading Training WordPress Training – 3 days

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Training Adobe InDesign CS6 Level 1 – 2 days

Class overview :

Course Description You are starting to familiarize yourself with print layout and design using InDesign. You would like to learn about the tools and features available to you in InDesign CS6. In this course, you’ll work with some of the tools and features to create eye-catching printed documents using InDesign CS6.

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Class goals :

Utilize Adobe InDesign CS6 to create and deliver eye-catching printed documents

Continue reading Training Adobe InDesign CS6 Level 1 – 2 days

Training Fireworks CS5 / Introduction – 3 days

Class overview :

In this Adobe Fireworks training class, students receive a comprehensive introduction to using Fireworks CS5 to create images for the Web.

Class goals :

– Learn to create and edit bitmaps with Fireworks
– Learn to use Fireworks’ vector tools
– Learn to work with multiple images in Fireworks
– Learn to add text to graphics in Fireworks
– Learn to optimize graphics in Fireworks
– Learn about Web graphics
– Learn to work with symbols
– Learn to create animations
– Learn to work productively in Fireworks
– Learn to mock up web pages with Fireworks Continue reading Training Fireworks CS5 / Introduction – 3 days

Training Introduction to Social Media Training – 2 days

Class overview :

This Introduction to Social Media training class is an overview class targeting managers and decision makers. The course addresses what social media is and how businesses can use it. Unlike other social media courses, we do not try to convince you that you must be using social media. Rather, this social media course gives you the tools and knowledge you need to make that decision for yourself. The class introduces social media sites such as Facebook, Twitter, LinkedIn, YouTube, and Google+, and social media tools such as blogs and wikis.

Class goals :

Continue reading Training Introduction to Social Media Training – 2 days

Training Social Media for Technology Products – 1 day

Class overview :

This session has a unique social media approach, for companies aiming to promote a technology product. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks for your business.

Class goals :

  • How to make your brand /product  more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with people in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage promotions blending online and offline activities.

Content of Social Media for Technology Products

Continue reading Training Social Media for Technology Products – 1 day

Training Social Media for Business Networking – 1 day

Class overview :

This session has a unique social media approach (in plain English), for business professionals, aiming to use social media to strategically connect with other people, build a solid reputation and long term business relationships. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Class goals :

  • How to make your personal brand and services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms to achieve results & enhance your online brand reputation.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage your reputation blending online and offline activities.

Content of Social Media for Business Networking

We prepare all our social media trainings based on client’s objectives

  • Ideas to get your social media plans started
  • Choosing the platforms and devising a strategy
  • LinkedIn: Making relevant connections & building a powerful network
  • LinkedIn top features to leverage business connections
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing
  • Business blogging
  • Online video for business networking and personal brand reputation (tool, resources and techniques)
  • Email marketing
  • How to make your personal brand and services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms to achieve results & enhance your online brand reputation.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage your reputation blending online and offline activities.
Social Media for Business Networking
Training Social Media for Business Networking

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS
Rue Beeckmans, 53
1180 Bruxelles
Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com
http://www.pixystree.com

Training Podcasting Training – 2 days

Class overview :

This Podcasting training course is perfect for anyone looking to embed video or audio content online, or for subscription via Podcast. Video and audio content has become an important element of Social Media and online marketing, and making good quality Podcasts available can not only enhance your organisation’s reputation and brand, but help to increase your ranking in the major search engines and drive traffic to your site.

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Class goals :

On completion of this Podcasting course you will be able to:

  • Decide the best medium for your Podcasting project
  • Select the most effective format, frequency, duration and content for your Podcast
  • Understand the processes for publishing video and audio online
  • Design podcast sites for maximum impact, visibility, usability
  • Make the most of podcast distribution channels, listings and directories

Content of Podcasting Training

What is Podcasting?

  • Blogging & Vlogging
  • Podcasting vs. Embedding
  • Using RSS

What makes a good Podcast?

  • Assessing the competition
  • Format
  • Audio vs Video
  • Duration
  • Content

Setting up a home for your Podcast

  • Where is the best place to publish? Existing website, new domain, blog?
  • Hosting considerations
  • Evaluating blogging platforms

Choosing Podcast encoding options for:

  • Web
  • Mobile
  • TV

File naming & ID3 tags

Posting your Podcast

  • Considerations when uploading
  • Selecting a title
  • Writing a description optimised for SEO,
  • Images
  • Tags

Podcast subscriptions using RSS

Maximise your Podcast’s visibility

  • Directory listings
  • Pingbacks
  • iTunes

Podcasting tips & tweaks

  • Overview of plugins
  • Usability
  • Getting maximum impact from your podcast

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

Training Social Media for Recruitment – 1 day

Class overview :

This session has a unique social media approach, for professionals in the recruitment field, aiming to use social media to recruit for talent, build brand awareness, reputation and a solid community. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Class goals :

  • How to make your brand and recruitment services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage reputation blending online and offline activities.

Content of Social Media for Recruitment

We prepare all our social media trainings based on client’s objectives

  • Ideas to get your social media plans started
  • Choosing the platforms and devising a strategy
  • LinkedIn: Making relevant connections & building a powerful network
  • LinkedIn features for recruiters
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing
  • Business blogging
  • Online video for Recruitment companies: services, reputation  and brand promotion (tool, resources and techniques)
  • Email marketing
  • How to make your brand and recruitment services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.
  • How to leverage reputation blending online and offline activities.
Social Media for Recruitment
Training Social Media for Recruitment

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

Training Social Media for Business to Business – 1 day

Class overview :

This session has a unique social media approach, for B2B professionals aiming to improve communication and increase brand awareness, reputation and community. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Class goals :

  • How to make your brand and B2B products / services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.

Content of Social Media for Business to Business

We prepare all our social media trainings based on client’s objectives

  • Ideas to get your B2B social media plans started
  • Choosing the platforms and devising a strategy
  • LinkedIn: Making relevant connections & building a powerful network
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing
  • Business blogging
  • Online video for B2B: products, services, reputation  and brand promotion (tool, resources and techniques)
  • Email marketing
Social Media for Business to Business
Training Social Media for Business to Business

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com

Training Twitter Training – 1 day

Class overview :

Twitter is widely acknowledged to be the fastest growing social media tool in the world. Growth, per month, has been estimated to be in excess of 1,000% in some months.

Class goals :

Harnessing the power of Twitter to build your brand awareness, drive sales and promote your company is something that most self respecting businesses now accept as being an opportunity they should not miss.

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Twitter is particularly powerful in its ability to promote a product or service to a previously untapped market. Its search engine means you can promote your brand in such a way that it will be seen by users you would have never otherwise had the opportunity to show your company to. It is exceptionally good at connecting with new customers.

Content of Twitter Training

  • An introduction to Social Media and Twitter in particular
  • What is Twitter and why has it become the phenomenon it has
  • Twitter and harnessing the ability of ‘immediate’ communication
  • The ground rules; the major do’s and don’t about creating a business profile on Twitter.
  • How it works – the basics
  • How it works – the advanced and little known features
  • Etiquette on Twitter
  • Who to follow and why
  • Establishing and keeping followers
  • Using Twitter to build your brand
  • Tweeting style and tailoring it to your company
  • Driving visitors to your website through Twitter
  • Changing followers behaviour through Twitter
  • Direct communication with your followers
  • Generating leads through Twitter for offline follow-up
  • Essential third party tools and applications
  • Twitter and legal implications
  • Your company on Twitter
  • Your competitors on Twitter
  • The sector in which you operate and Twitter trends
  • Achieving your company/organisation goals on Twitter
Twitter Training
Training Twitter Training

Onze voordelen :

  • Type of training: Inter-company, intra-company and individual
  • 100% flexible & personalised training : You choose the place, the dates and the training program
  • Offer request : Response within 24 hours
  • 50% discount for SME’s from Brussels-Capital Region
  • Free parking, lunch & drinks
  • Free use of our Digital Competence Centre: Manuals, courses, exercises, …

PIXYSTREE SCS

Rue Beeckmans, 53
1180 Bruxelles

Tel : +32 2 412 04 10
Fax : +32 2 412 04 19
Gsm : +32 485 212 722
Email : selossej@pixystree.com

http://www.pixystree.com