Category Archives: Actuality Social Media

Actuality Social Media, Iphone 5

Actuality New Media – IS iPhone 5 a good stuff?

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All over the Web, churls and haters are claiming that Apple didn’t unveil anything really innovative or surprising at the company’s iPhone launch event in San Francisco today. That’s just not true. For one thing, it’s the first iPhone to be called the iPhone 5. Indeed, this is the first iPhone whose name includes a number greater than 4. Tell me that’s not progress.
What’s more, this year Apple decided to go all out and aim for the “best iPhone we’ve ever made,” according to the parade of executives who took the stage Wednesday. Yes, the same executive said the same thing about last year’s iPhone 4S, 2010’s iPhone 4, and every other iPhone ever released. This time they said it quite passionately, though, so I think they really meant it.
The iPhone 5 is also the first iPhone to carry a 4-inch screen, taller than the 3.5-inch display on previous iPhones. What does a taller iPhone allow you to do? You’re not going to believe this: When you open an app designed for the iPhone 5’s bigger screen, it shows you more stuff than you would have seen on the old iPhone’s smaller screen. Now you can see five days in your calendar rather than three. When you open a news app, like CNN’s, you see more stories without having to scroll. When you look up restaurants in OpenTable’s app, you see more places to eat than you did before. It’s this kind of relentless innovation that reminds you that Apple didn’t become the world’s most valuable company by sitting on its hands.
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Am I being too harsh? I probably am. This is what happens when—despite promising to “double down” on secrecy—Apple spills all its secrets too early. Because every single detail about the new iPhone had already been leaked, much of the announcement felt anticlimactic.
In truth, the iPhone 5 is a very impressive device. If you’re in the market for a new phone, you should certainly consider this one. (If you’re happy with your iPhone 4S, though, I see no compelling reason to upgrade.) Despite its bigger screen, the iPhone 5 is the thinnest and lightest iPhone ever made, and the difference is palpable. I played with the device for a few minutes after Apple’s press event, and I was floored by how svelte it was compared to older versions of the iPhone. I also love the back of the new phone, which is made out of aluminum rather than the glass found on the back of the 4S. The iPhone 5 feels more substantial than past versions, and it’s probably less fragile as well. This, maybe, is a phone that you might not need to stuff into a case in order to use—if that’s true, then thin and light might really mean thin and light.
I’ve got only one major problem with the new iPhone. As expected, it has a new “dock connector”—the little plug thingy for charging and connecting your phone to accessories. The new dock, which is also on the new iPods that Apple unveiled today, is much smaller than the ubiquitous connector that Apple has built into almost every iPod, iPhone, and iPad since 2003. The main reason Apple changed the dock is because the old one was too big—there’s just not enough room on Apple’s tiny new devices to fit the honking old connector. But Apple says the new dock has other advantages, too. You can plug it in forward and backward, so it will be easier to use than the old dock, which could only go in one way. Also, the new dock has better internal wiring, which could somehow make it better at transferring data in the future. (It’s unclear if it’s actually faster than the old one right now.)
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Actuality Social Media, Facebook

Actuality New Media – Zuckerberg Shows He’s The Right Man For The Job. Now That Job Needs Doing

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Source: http://techcrunch.com/2012/09/11/zuckerberg-the-leader/

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This was no sweaty, hoodie-clad boy genius. Today at TechCrunch Disrupt, Mark Zuckerberg demonstrated he’s a business man, a mobile product visionary, and most importantly, a leader Facebook’s employees can look up to.

Speaking quickly but confidently, he admitted mistakes. But Zuck’s accomplishment today was meeting his biggest questions and criticisms head on. With the smile of man holding a royal flush, he laid out his vision for the next phase of Facebook’s evolution: a mobile-first product we love to use but that gives advertisers unique ways to reach us through the devices we can’t put down.

Zuckerberg began by recapping Facebook’s IPO, noting that despite being “disappointed” with the $FB share price, “It’s not the first up and down that we ever had,” possibly in reference to past privacy stumbles.

He’s always run Facebook as a long-term company, delaying monetization in favor of the user experience. He espoused that value, noting that this is not the year to judge Facebook by. Instead, the next three to five years are the ones to watch as the company transitions from a web to mobile advertising company.

Before the money could start flowing, though, Facebook had to get its mobile product squared away. That meant Zuck owning up to drinking the mobile web Kool-Aid too soon. “Thebiggest mistake we made as a company was betting too much on HTML5.” While building native apps that were bacially just a wrapper for the mobile web standard let it experiment quickly, it made the apps run way too slow. “We burnt two years.”

But it’s on the right track with mobile product now. The latest version of the Facebook for iOS app ditched HTML5 and went all native, which will be its strategy from now on with a similar update for the Android app on the way.

Zuck said since the update, iOS users are consuming twice as many mobile news feed stories. That means twice the opportunity to serve ads, and could have been the moment of the talk most responsible for bumping up Facebook’s share price by 3.3% in after-hours trading. He drove this home, declaring “on mobile we are going to make a lot more money than on desktop.” That’s bold, but he has to do it without annoying users so much that they leave.

Facebook’s founder also took the opportunity to shut down some rumors while verifying others about the company’s future. “It’s a juicy thing to say we’re building a phone, which is why people want to write about it. But it’s so clearly the wrong strategy for us.” Instead he talked about being a social layer across every device.

On the other hand, Facebook is building a search engine, and that could be another way to keep Wall Street from jumping ship. “Facebook is pretty uniquely positioned to answer the questions people have. At some point we’ll do it. We have a team working on it.”

What was most reassuring wasn’t necessarily what Zuckerberg said, though, but how he said it. He seemed genuinely optimistic. Not quite stately or tranquil, but composed and mature. Facebook scored a huge war chest from its high-priced IPO, but many feared that the sinking price would crush morale, send veteran employees packing, and make it difficult  to hire new rockstars. Even if Zuck had come out will smart words, a hesitant demeanor or sense of confusion could have shook the confidence of his team and potential recruits.

Instead, Zuckerberg outlined his strategy with such depth and bravado that the typically fierce interviewer Michael Arrington seemed pressed back on his heels, having to repeatedly ask to ”unpack” the Facebook CEO’s statements. He no longer seems to begrudge his duties. Zuckerberg has come to grips with the fact that being CEO of a public company is a public position — that he can’t just be a maker.

When I first learned Arrington would be the interviewer, I imagined Zuck squirming under the heat of tough questions. But at just 28 years of age, Zuckerberg looked seasoned and firmly in command.

That’s fortunate, because what Facebook needs now is a commander-in-chief executive officer. One who can inspire his troops to follow him on the long road to mobile monetization. That though their stock might be worth half what it was four months ago, they shouldn’t leave or sell now. That the mission to connect the world is worth believing in.

But now the real work starts: Convincing advertisers that Facebook ads have superior reach, determining how to measure those ads to show their true worth, and designing them to be so subtle yet helpful that it can serve them at scale without scaring away the users.

Actuality Social Media, Iphone 5

Actuality social média – iPhone 5 Pre-Order Sells Out 20X Faster Than 4 And 4S, Further Highlighting Apple’s Dominance

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Pre-orders for the iPhone 5 went live at midnight and, true to form, they went like hotcakes. You may remember that it took 22 hours for the iPhone 4S and about 20 hours for the iPhone 4 to sell out of its pre-order, launch-day stock.

The iPhone 5 took just about 60 minutes. Yep. One hour after pre-orders went live, Apple.com adjusted shipping expectations from one to two weeks due to the overwhelming demand.

Demand for the phone caused problems on Apple’s website and several of the wireless carriers’ sites, as many users were met with error messages when they attempted to pre-order the new iPhone. There’s always plenty of hubbub around Apple product launches, though the pre-order launch of the iPhone 4S came and went without problems on Apple.com or carrier sites. It wouldn’t be surprising if this turns out to be an indication of what’s to come.

All summer we were subjected to seemingly endless speculation and rumors regarding every last detail of the new, new iPhone. But, when it was finally unveiled this week, the reviews — which, while still characterized by the usual fanboi excitement — seemed more lukewarm than in years past. Even compared to the recent iPad/Mac event.

As is so often the case with Apple, the new phone looks great, with the bigger screen and improved speed ranking as my personal favorites. Yet, that being said, I haven’t yet seen the kind of mind-melting innovation and improvement that would justify pre-orders 20 times faster than the 4 and 4S.

Nonetheless, people are still ready to buy it in what will no doubt be massive numbers.

 

Actuality Social Media, Pinterest

Actuality – Pinterest – The One That Got Away: Kevin Rose Passed On Pinterest At A $5M Valuation – PINTEREST

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We had the chance to catch up with entrepreneur and investor Kevin Rose during TechCrunch Disrupt, asking him about a multitude of startup zeitgeist topics, including the Y Combinator versus Google Ventures kerfuffle and what today’s high seed stage valuations mean for entrepreneurs. Rose held that high valuations sometimes turns off potential investors, and then brought up how he had passed on investing in Pinterest at a $5 million valuation, as an example.

Paul Graham‘s warning about Google Ventures undercutting existing valuation caps for seed rounds sent ripples throughout the tech and tech media gossip circles last week, but Rose held that it wasn’t common practice for Google Ventures to lowball startups.

“We have a $200 million yearly fund, it really doesn’t move the needle one way or another if a company is an $8 million or a $10 million cap or a $12 million cap,” he said. “But for me personally, I’m not going to invest in something that is over valued.” Rose brought up the case of BufferBox, where Google Ventures eventually accepted that startup’s valuation cap. (Rose referred to Bufferbox and Clever as some of the best and brightest prospects in the current YC class).

Rose did however warn against the perils of overvaluations, “When you drive valuations up you’re getting rid of a lot of good investors.” He said that Pinterest CEO Ben Silbermann showed him the platform about three or four years ago, offering him an angel investment opportunity at a $5 million valuation. “At the time I thought, wow, that’s really high,” Rose said. He called Pinterest “the one that will forever have got away” and confirmed that the startup had seen “really decent traction” at that point.

In hindsight, a basic $25k investment in Pinterest at $5 million valuation would mean $7.5 million in value at its current $1.5 billion valuation, a $50k investment would be now worth about $15 million.

“You go in there now and you see some of these companies that don’t have a fraction of the traction that Pinterest had at that time with valuations at three times as much,” Rose said, “It’s hard to figure out where we are in the bubble lifecycle and when is that going to correct itself.”

Or if some of those of “overvalued” companies are actually budding Pinterests.